Former Google Executive and New Media Expert Charley Cassell Joins Vibes Media as Chief Financial Officer
CHICAGO (Business Wire EON) July 2, 2008 -- With more than 15 years experience, Cassell brings an impressive record in management, strategic planning, budgeting and financial operations to the innovative mobile marketing firm, as well as invaluable knowledge of building operational structures needed to sustain company growth. Cassell also held various roles at Yahoo!, including tenure as Senior Director of Business Operations for the Communications Products Business Unit. Prior to his time at Yahoo!, Cassell worked for noted companies including eGroups, Inc and Learning Insights, in addition to serving as Assistant Vice President in John Nuveen & Co.'s Healthcare Corporate Finance Group. Cassell holds an MBA from the University of Michigan Ross School of Business and a BA in Economics from the University of North Carolina, Chapel Hill.
"I am thrilled to join the talented team at Vibes Media," said Cassell. "The company and the industry are poised for dynamic growth and I welcome the opportunity to contribute to Vibes' success moving forward."
Vibes, a privately owned company based in Chicago, has been in the messaging business for an unprecedented 10 years, executing more than 45,000 text messaging programs throughout the USA.
About Vibes Media
Vibes has been on the forefront of the mobile marketing industry since 1998. After launching the first mobile campaign in the U.S., the company has gained a reputation for developing innovative client solutions that include the first product for the radio industry, the first Text-2-Win program, the first Text-2-Screen event and the first Text Adventure game. Recently recognized by Inc. Magazine as one of the top 100 fastest growing U.S. companies for 2007, Vibes continues to change the industry landscape with an unconventional approach to mobile marketing. The company's unique blend of technology, strategic planning and creativity helps clients identify the right time, location and mobile tactic necessary to optimize audience interaction and generate a greater ROI. For more information, please visit www.vibes.com.
Related Articles:
Google Adsense-"Explode Your Google Adsense and Affiliate Commissions through Niche Blog Content Sites
The overwhelming majority of the population has no clue what Google Adsense is and doesn't understand that Google and the site owner make money when they click on an ad. Now, lets say that from all of the people visiting your site from the link embedded in your articles resourced boxes, only one person a day actually clicks on an Adsense ad. When you start using Word press to build your Adsense websites, youll soon discover what I mean.
Google Adsense - 2 Surefire Ways To Maximize Your Google Adsense Earnings
Most webmasters know that Google Adsense generates a sizeable source of additional advertising income. That is why most of them use it to go after high paying keywords. They have with them the lists that tells what the keywords are and have already used various methods of identifying them. And yet, after putting up these supposed-to-be high paying keywords into their pages, the money they expected to come rolling in is not really coming in.
Google AdWords and AdSense - A Dynamic Small Business Marketing Duo
Unless you have been living under a rock for the last year or so, you probably know that Google has become the king of the search engine hill. There are many reasons for this but number one in my opinion is that above all else they put value on content.
The Google Adsense-Adwords Automatic Money Machine
Have you ever tried to make money through affiliate programs using Google Adwords?
Then you know it's not easy. Some say that only 2-3 out of 10 affiliate Adwords campaigns will actually make a profit.
How Google Matches Up Adwords Advertisers With Websites Displaying Adsense
Introduction to Adwords and Adsense